News

Article Listing

Filter By

Submit

Viewing items with Category: All Categories, Year: All Years

david teece

Scholar-entrepreneur David Teece joins USF Muma College of Business

Teece will serve as Distinguished Scholar of Strategy and Innovation. He is a global authority and one of the most influential scholars in the field of strategy and innovation.

December 17, 2024Business News, Research and Innovation

The initiative will support Florida-based researchers and emerging entrepreneurs in transforming cutting-edge cybersecurity ideas into thriving businesses.

December 5, 2024Research and Innovation

Rob Hammond presented on the research during a plenary. (Photo courtesy of Pasha)

USF team wins social marketing award for transportation study on benefits of neuromarketing in enhancing consumer information - USF Health

That鈥檚 the focus of a multi-disciplinary study by USF鈥檚 College of Public Health (COPH), Center for Urban Transportation Research (CUTR) in the College of Engineering and Muma College of Business.

November 8, 2024Business News, Research and Innovation

George Spirou using a VR set paired with the software he created to intricately explore neurons in the body.

USF to accelerate innovation through new NSF designation - USF News

The 最新天美传媒 has been selected as a partner in the newly funded $15 million National Science Foundation Southeast I-Corps Hub, an initiative that will advance innovation and entrepreneurship across the southeast.

November 4, 2024Business News, Research and Innovation

Indian people sitting and using a tablet for microentrepreneurship.

Empowering women in rural India through microentrepreneurship

A new USF co-authored study highlights how empowering rural women in India through microentrepreneurship leads to significant economic and social gains.

October 31, 2024Entrepreneurship, Research and Innovation

How new USF faculty research is expanding our understanding of hurricane impacts

How new USF faculty research is expanding our understanding of hurricane impacts - USF News

In the days leading up to Hurricanes Helene and Milton, and in their wake, USF researchers have been sharing their expertise around the clock with news outlets across the country.

October 23, 2024Business News, Research and Innovation

image of study map

USF Supply Chain Innovation Lab tackles Tampa Bay region鈥檚 freight logistics

The new state transportation project builds upon an initial project that looked at truck staging needs for short-term parking in the Tampa Bay area.

September 13, 2024Business News, Research and Innovation

image of grocery cart

New study: How healthy food samples influence what you buy

Free samples at big box stores can range from fried snack foods to produce. But how does that correlate with what lands in your shopping cart?

September 13, 2024Business News, Research and Innovation

The study found that digital ordering platforms such as touchscreen kiosks, tabletop tablets and app-based delivery services significantly influence consumer behaviour.

July 25, 2024Business News, Research and Innovation

The study compared the cognitive effects of ordering food from a digital screen to traditional methods, such as printed menus.

July 25, 2024Business News, Research and Innovation

With the rise of food delivery apps like Swiggy and Zomato, India's urban population has embraced the convenience of ordering meals with just a few taps and getting them home-delivered.

July 24, 2024Business News, Research and Innovation

As restaurants increasingly embrace technology for placing food orders, a new 最新天美传媒 study reveals that digital ordering platforms significantly influence consumer behavior, often leading to more indulgent food choices and increased spending.

July 23, 2024Business News, Research and Innovation

About Business News

Welcome to USF Muma College of Business news. We are dedicated to sharing compelling stories about our innovative research, outstanding faculty, staff, and students, and significant accomplishments from all three campuses. Here we are one college, six schools, and all business.